An Audio Engineer’s Guide to Starting an Independent Production Company

Posted on July 24th, 2015 - Written by: Trebas Toronto

Audio college

A music production company is an entity that is responsible for recording music and managing signed artists from the very beginning of their journey into stardom. Industry pros know that it takes tons of motivation, skill, commitment, and of course a natural talent for analyzing music to be able to start a music production company.

If you plan to enroll in audio production courses, or you have recently begun your program, here’s a quick guide to starting your own music production company once you have earned your diploma.

Successful Music Producers Always Have the Right Equipment

It’s impossible to record good music without the proper recording equipment. Audio college grads know that every production company should feature a full recording studio in order to allow artists to record their music on site. Before starting a production company, it is critical to note that recording equipment can become very pricey, so it’s best to stick to the basics at the beginning, and look into upgrading equipment once you’ve signed your first few artists. Most recording studios consist of; audio interface, microphones, studio monitors, controllers, cables, and of course, music editing software.

Marketing and Promotion is Essential for any Production Company

Once you have invested in filling your space with the equipment you will need, you will definitely want to do some marketing and promotion to spread the news of your business and services. Professionals with audio training know that one of the most effective ways to promote a music company is through the internet.

As a music producer, you should have a website design that is both visually appealing, and provides a lot of information on the services that you will offer, as well as the bands or artists that you have already signed (if there are any). The internet is also a great way to promote your artists’ music, since you can embed sound clips and perhaps music videos to your company’s page. Other methods of promotion include business cards, brochures and stationary.

Audio Engineers Understand the Importance of Networking

The music business can be very fierce and cutthroat, and while hard work and dedication will pay off where your business is concerned, you will definitely need to network to get substantial recognition. This is mainly because a good portion of the business you get will come from the people you know and those you will meet.

The first thing you’ll want to do is make a list of the contacts that you already have, as well as a list of the people you will want to make contact with eventually. Some important industry contacts include music retailers, distributors, radio stations, record companies, and of course, talented artists.

Are you interested in learning more by enrolling in audio production courses? Check out our 48-week diploma program for more information or to speak with an advisor.

Write a Comment

Comments are closed.